"A report from Juniper Research has revealed that mobile money transfers will reach a total of 389 million users by 2018. The use of such services in Asian and African nations will drive this huge rise in usage, which initially sounds surprising until we dig deeper into the issue.
The key reason for this is that the banking systems in many of these nations are not highly developed or widely used. For example, in Tanzania only 17% of people have a bank account whilst more than 66% of the population own a mobile phone. Many networks are keen to exploit this, following the success of M-PESA’s mobile money transfer services in Kenya." Continue Reading
Friday, 20 September 2013
Mobile Money Transfers to be Driven by Emerging Markets
Posted on 14:52 by Unknown
Posted in Brandon McGee, Emerging Markets, Juniper Research, M-Pesa, Mobile banking, Mobile Money
|
No comments
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment